![]() "My Instagram really blew up quick because there aren't many horror stores," Dallof says. ![]() He also makes it clear that he's a horror fan, so you're not going to get a weird face from him when buying something grisly and dark. Looks like Michael came home.to Hellbound horror. Halloween is actually his slowest time of year because of pop-up stores that only stay open during the spooky season. The secret to Dallof's avid clientele lies in his seasonal sales. "When I walk in, I feel like family," she says. Germaine McGowan, a frequent customer who stopped in the shop to pick up a shirt and a couple of movies to add to her collection, says she goes to the place three to four times a month with her daughter Kyla to see what Dallof has for them. 'I don't hold on to product for very long. Dallof says a woman from Missouri took a flight to his store just to get her hands on the newest shirt, drawn by Dallas tattoo artist Jamie "El Watch" English. He sells store T-shirts drawn by local artists, and he says they sell out before he has a chance to issue new ones. Thanks to his social following and unique knack for promotion, Dallof's scaring up lots of regular customers. I love antiques and anything that's weird, I have to have it." ![]() Danny Gallagher "I've always been into weird stuff," he says. ![]()
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